The Power of Storytelling
Does your team leverage the power of storytelling? Too often we focus on convincing instead of connecting. Storytelling is a universal language that can turn boring professional messages into emotionally engaging experiences that will boost credibility.
The Business Storytelling PLAYshop is the ultimate sales or marketing training! Through it's immersive games and content, teams will learn the power of storytelling & how to add it into their everyday communication. Participants will learn the skills and strategies to exert authentic influence, motivation and engagement with all key stakeholders.
Objective: The science behind telling better stories to connect and engage more effectively with others.
For Teams That Are
- Client - facing (sales, etc) or leadership-driven
- Reliant on effective communication
- Sell aspirational products/services or are in a high-relationship business
Skills Used For
- Enhancing sales/marketing through relationship building & storytelling
- Getting clear & concise on important messages or complex ideas
- Creating emotional engagement & buy-in with key stakeholders
Storytelling PLAYshop Outline
Intro: FOP Intro, How We’ll Learn, Aha’s Woohoo’s & Huh’s.
Opening Activity: A Story. Broken Stories (Story Swap). Why Is Storytelling Important?
Big Idea: Stories are universally impactful! (So let's use them more)
KEY SKILL 1:
Thinking About the Audience
Content: Identifying the CCI’s (capacities, concerns and interests) of your audience, & how those are different from the speaker’s CCI’s
Sample Games: Changing Places/Near-Far, Interesting Email, My Story, Quintriplets (common/differences)
Discussion: If I were them…(If you were your audience, what would be your capacities, concerns, and interests?). Relevant stories?
KEY SKILL 2:
Getting Audience to Listen
Content: Framing: Tell people why and how they should listen to what you’re about to say. Uncertainty makes it difficult/impossible to focus.
Sample Games: Story Half Life, Headlines, Swedish Storytelling, The Translator, Snapshotz, Improv PPT
Discussion: Framing/Doorbell Tool. What is your story’s ‘Why’ or headline? Listener's barriers to remove?
KEY SKILL 3:
Helping Audience Understand
Content: Speaker brain vs audience brain. How to make it “real” for the audience using sense experience and relevant examples
Sample Games: 3 Corner Story, Show & Tell, WGAA (TV Informercials), Rumors
Discussion: ‘Wish You Were Here’ - Describe your sense experience/relevant examples. Where/when can you use storytelling @ work?
Playful Finale*: Storytimez - A 30-minute Experiential Activity to round out the PLAYshop!Each person will create their own ‘story’ using art & the tools we learned in the PLAYshop. Some people will share their engaging stories with the group.
Wrap Up: All Playshops include a Recap, Takeaways, and HomePlay!
* PLAYful Finales only available for PLAYshops longer than 3 hours
Pricing*
2 Hours
Groups up to 20 People +$40/additional Person
- 5- 7 Group Games
- 1 Standard Theme
3 Hours
Groups up to 20 People +$45/additional Person
- 8 - 10 Group Games
- 1 Expanded Theme
- 1 PLAYful Finale
BEST VALUE
4 Hours
Groups up to 20 People +$50/additional Person
- 10 - 12 Group Games
- 1 Robust Theme
- 1 Robust PLAYful Finale
*Discounts for large groups (100+), startups, schools, social enterprises, and non-profits. Let's chat and figure out your needs.
**Customization, travel costs, or location rentals are extra. Reinforcement programs are available at $1000/hr.